Launch

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FATKIDS® Records Launch Party Mix by DJ B.TWO

May 3, 2017

As you all may know, we recently launched out record label division and we must say the support has been overwhelming. In fact it melted our hearts to know that so many of our FK la familia (YOU READING THIS NOW!) are still loyal and true to our cause. Big ups to you guys! As [...]

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FATKIDS® Record Label Launch – Event Recap

April 23, 2017

Our label launch is definitely going down in history as one of the best nights we’ve had in a long time. Thanks to everyone who came out in full force, showing so much love and support. Also to our acts, B.TWO, Kodiak Kid, Perplex, Illo and Atori, who put on a fantastic show from the [...]

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Watch The Nike LeBron 12 Launch Here (Video)

September 21, 2014

Missed out on the Nike LeBron 12 launch event in Nike World Headquarters? Here are some video highlights from the event (courtesy of Nike) featuring LeBron James, host Kristen Ledlow, Nike Brand President Trevor Edwards, Nike Sports Research Lab Senior Director Matt Nurse and Cushioning Innovation Director Taryn Hensley.

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Billionaire Boys Club Tokyo Launch Sweat

May 19, 2014

The Boys Club Tokyo Launch Sweat from the Billionaire Boys Club SS14 collection is a new take on their classic pullover hoody and features a typographic screen print at the chest, topped off with a logo print between the shoulders. Available now HERE.

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Foot Locker x adidas Originals Brooklyn Nets Collection VIP Launch Parties RECAP

November 15, 2013

Foot Locker and adidas Originals celebrated the recent launch of the EXCLUSIVE Brooklyn Nets Collection in SYD & MELB over the wknd ft. former Jay-Z collaborator DJ Neil Armstrong, as well as supporting acts Cosmos Midnight, Oisima, Mike Who, Yo! Mafia, Hand Games DJs and Hans DC. Check out the latest snaps & video from [...]

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1/6 Michael Jordan by ENTERBAY to launch Jan 26

January 14, 2013

Folks have been pretty much in awe of the above sneak-pic of MICHAEL JORDAN in 1/6-scale by ENTERBAY since it spread through the internet not too long ago, a follow-up product after their Kobe Bryant release. And now ENTERBAY have officially announced that the figure is in full production and the first limited edition range [...]

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Starter Launches Black Label Officially

January 11, 2013

Anyone harboring a preference for antique sporting goods from the later portion of the 20th century should recognize Starter as the ‘rare candy’, as it were, of the market. The label, which experienced major success during the 1980s and ’90s from partnerships with virtually all of the major sports leagues, mysteriously receded moving forward into [...]

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Raekwon x Affinity Cycles Launch a 3 Bike Auction for Ride4NY

December 12, 2012

Wu-Tang Clan‘s Raekwon teams up with Affinity Cycles to design three custom bikes to be auctioned off. Recognizable by the rap group’s black and yellow, the proceeds from the sale of the bikes will go toward helping those affected by Hurricane Sandy and as such, the bikes are painted with some of New York City’s [...]

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Ricky Powell x PONY – Foot Patrol and SPRMRKT Launch Video

October 11, 2012

Unbeknownst to most, PONY lays claim to being one of the first truly American footwear labels. An acronym for Product Of New York, PONY was one of the first companies to trademark its logo and also one of the few footwear companies to position its logo on the sides of its shoes at a time [...]

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adidas Basketball: The Return of Derrick Rose Launch Video

August 17, 2012

D Rose has redefined the game since entering the league. What’s inside him, can’t be stopped. From his Belief, Hope, Focus, Push and Drive, he is all in for #TheReturn. Join this episodic journey documenting his inevitable return to the game. GO ROSE!!!

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Converse First String x Reigning Champ Worldwide Launch

July 9, 2012

This coming Friday the 13th will mark the worldwide launch of the Converse First String x Reigning Champ collaboration. It will be held at Haven Toronto from 8pm onwards. To coincide with the release Haven will also be hosting an exclusive preview of the Fall/Winter 2012 Reigning Champ collection. If you’re around Toronto, be sure [...]

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LEGO Batman 2 – Launch Trailer

June 23, 2012

Here’s the launch trailer for LEGO Batman 2: DC Super Heroes. Who knew LEGO could look so dramatic? Enjoy!

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