Concepts x New Balance 998 “Boston Marathon 2016”

April 15, 2016


Trailing just behind the “City Rivalry” Pack, Cambridge-based Concepts is releasing another collaborative New Balance release – this time in conjunction with the upcoming Boston Marathon.

Utilizing what is revered by many as the brand’s most popular silhouette, the New Balance 998, the lifestyle running silhouette elects for an American theme with nationalistic red, white and blue hues. Moreover, the look is uniquely blocked in black at the heel while reflective croc-embossed paneling also add opulence to this themed release.

The Concepts x New Balance 998 “Boston Marathon 2016” is available now at The Tannery and Concepts Cambridge for $220. An online release will follow on April 18.

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