April 7, 2014
A legend returns – sans controversy.
The Nike Air Bakin was first released in 1998 with a little bit of a PR project for Nike to tackle. The Nike Air Bakin made national headlines when Arab-American groups thought that the way “Air” was written on the shoe looked too similar to “Allah” written in Arabic. Nike recalled thousands of shoes, covered the logos with patches and the shoes made their way to the outlets. Unfortunately for Nike, there were hundreds of thousands of shoes fresh out of the factories that had the same logo. All of which were destroyed. In the end that logo cost Nike millions plus a playground built to ease tensions.
This time around, the Nike Air Bakin sports the classic “Nike Air” logo on the back. The Air Bakin’ is available now at select retailers worldwide for $150.