January 9, 2013
The Nike Air Max 1, 90, 95, and 97 are some of the most popular silhouettes that Nike has to offer. The Nike Air Max line redefined and transcended the look of sport to become a cultural movement. Enter Nike Engineered Mesh: new proprietary mesh patterns that enhance the functionality while retaining the overall look of the original models. It enables both tight and loose perforation patterns to replace traditional color blocking, gradients and overlay placement.
Originally used in performance running footwear, the varying perf patterns allow for “zoned” contruction: Tighter patterns are placed where durability is paramount while looser patterns are used where breathability reigns supreme. The result is a more breathable, flexible and durable Air Max family — lighter and leaner than ever.
The Engineered Mesh Air Max collection will be available beginning this month.
words by Brian Farmer