November 7, 2012
Founded in New York City in 1997 by jeffstaple, Staple Design has created one of the most respected street culture apparel brands. Kidrobot partnered with Staple Design to launch the first ever apparel collection to complement the high-end, super-limited edition Kidrobot Black series.
Staple summoned his graphic design roots to take the all-black plus a single hit of color concept of Kidrobot Black to new levels. In design language, a true black is made up of specific percentages of cyan, magenta, yellow and black. Staple played with the conflicting idea that these pop, bright colors are essential to making a rich black color. In the Kidrobot Black collection, the CMYK spectrum is subtly visible in all pieces to create an understated graphic aesthetic.