April 27, 2012
Since its inception, Japanese fashion label visvim has set a new standard for quality innovative design coming out of Japan. In this video short, Hypebeast spoke with the face behind the label, Hiroki Nakamura who is celebrating his brand’s 10th anniversary by sharing the sources and inspirations behind everything he designs. Learn about how visvim’s core concepts of producing traditional, organically-inspired products haven’t changed since day one, and how Nakamura seeks to connect with his international customer base through the universal language of comfort and feel.
words by HB