December 27, 2010
We have been avid followers of 3sixteen and are proud to bring you their latest trailer for their upcoming project “Singularities”. When they released their denim line back in 2008, they’ve, not only met many people, but have been told of the stories their jeans have gone through. The boys decided to get together with director Kellen Dengler to tell the story of each individuals jean story, that is how “Singularities” came about. This will be something we are looking forward to watching as we can foresee it to be very interesting and inspiring. Hit the jump to read more about the project.
“Ever since we launched our jean collection in 2008, we’ve met lots of interesting customers along the way. Because our jeans start out raw and age uniquely to each wearer’s habits and lifestyle, we’re never short on inspiration as people share with us the places our jeans have traveled to and the work that’s been done in them over the years.
We decided that some of these fascinating stories needed to be heard, so we collaborated with longtime friend and director Kellen Dengler to produce Singularities, a series of videos that highlight some of the unique individuals who wear our jeans and the work that they do. In getting to know them, we’ve developed a deep appreciation for the attention to detail and commitment to quality that they apply to their particular craft. We hope that our vignettes accurately communicate their singularities to you: the facets of their personality which allow them to raise the bar in their respective industries.”