Nike Sportswear presents 1LOVE: Brooklyn feat. Theophilus London

August 4, 2010

World Basketball Festival is coming up really soon and to run in line with it, Nike Sportswear is connecting the Five Boroughs of New York City in a celebration of hoops, culture, and its iconic Air Force 1 sneaker. Nike Sportswear has chosen five ambassadors from each of the five boroughs to participate in 1LOVE, which is a program that includes a online documentary series, a basketball tournament, and a Manhattan block party takeover. Brooklyn-raised rapper, songwriter and producer Theophilus London kicks it off, with a great tour of the Brooklyn neighborhood he grew up in and uncovers what makes his borough unique.

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